We review the 4 things that hold it up (money, people, sales and paperwork) and 72 hours later you have your list of what to fix first.
Book a 30-min call · free See how the Assessment works →
Figures 2024–2026. Twelve cases shared with permission; the rest is confidential. Details under Cases.
It's disorder. And it isn't fixed by selling more.
We review them together, at one table.
Know each month what you really earn.
Finance · Liquid CFO →Someone else can decide when you're not there.
Organizational development →Know where every dollar comes from and who you depend on.
Marketing & sales →Contracts, bylaws and compliance, with partner law firms.
Legal & compliance →Free. We tell you whether we can help.
On Teams, with your real numbers.
Your list of what to fix first, presented with you.
We take eight Assessments a month. Next available slot for the 30-min call: .
Each sector leads to its cases (in Spanish).
A 100% bilingual team. Operations and active accounts on both sides of the border. If your company lives in both countries, so do we.

Alejandro Espinoza, CEO · 2 min (in Spanish)

He leads Liquid and the Assessment of every company. Finance by training, operations by trade; a team and partners on both sides of the border.
See how we work →«For the first time I understand my numbers without asking anyone. I used to have information; now I have clarity.»
CEO · Machinery distributor · Monterrey«It wasn't a presentation and goodbye. Every week there was follow-up, and every open item had a name and a date.»
Owner · Aviation company · San Diego, California«They got on board. They went into the operation as if it were their own company, not outside advisors.»
CEO · Collections contact center · Hermosillo«What I value most is that they tell me things as they are and then stay to fix them with me.»
CEO · Construction and development company · MonterreyClient testimonials, anonymized for confidentiality.
Free. Pick a day and time and get the Teams link right away.
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Or message us on WhatsApp. Alejandro or someone on his team answers, within 24 hours.
USD 1,990 + VAT remote; from USD 7,500 on-site. Ongoing leadership from USD 3,000 a month.
That works too: seeing what you're missing is part of the job. Your accountant has almost all of it.
Card, Apple Pay or Google Pay. We invoice.
The report and the plan are yours. If you continue, the Assessment is credited against the first month.