Your business sells. But inside, it's a mess only you can see.
We review the 4 things that hold it up (money, people, sales and paperwork) and 72 hours later you have your list of what to fix first.
Book a 30-min call · free See how the Assessment works →
Figures 2024–2026. Twelve cases shared with permission; the rest is confidential. Details under Cases.
Sound familiar?
It's disorder. And it isn't fixed by selling more.
The 4 things that hold your company up
We review them together, at one table.
Money
Know each month what you really earn.
Finance · Liquid CFO →People
Someone else can decide when you're not there.
Organizational development →Sales
Know where every dollar comes from and who you depend on.
Marketing & sales →Paperwork
Contracts, bylaws and compliance, with partner law firms.
Legal & compliance →How it works
30-minute call
Free. We tell you whether we can help.
Two hours with you
On Teams, with your real numbers.
72 hours later
Your list of what to fix first, presented with you.
- Your list of what to fix first, 72 h after your session
- Clarity guarantee: if you don't see your company more clearly, we refund 100%
- Never lost: credited against the first month if you continue with us
We take eight Assessments a month. Next available slot for the 30-min call: .
Sectors where we've already put things in order
Each sector leads to its cases (in Spanish).
Mexico and the United States
A 100% bilingual team. Operations and active accounts on both sides of the border. If your company lives in both countries, so do we.
- Monterrey
- Hermosillo
- San Diego, California
- Active accounts in the U.S.
Meet the person who will work with you
Alejandro Espinoza, CEO · 2 min (in Spanish)
He leads Liquid and the Assessment of every company. Finance by training, operations by trade; a team and partners on both sides of the border.
See how we work →What owners say
«For the first time I understand my numbers without asking anyone. I used to have information; now I have clarity.»
CEO · Machinery distributor · Monterrey«It wasn't a presentation and goodbye. Every week there was follow-up, and every open item had a name and a date.»
Owner · Aviation company · San Diego, California«They got on board. They went into the operation as if it were their own company, not outside advisors.»
CEO · Collections contact center · Hermosillo«What I value most is that they tell me things as they are and then stay to fix them with me.»
CEO · Construction and development company · MonterreyClient testimonials, anonymized for confidentiality.
Book your 30-minute call
Free. Pick a day and time and get the Teams link right away.
Not loading? Open it in a new tab · or message us on WhatsApp.
If your business works, it deserves to show.
Or message us on WhatsApp. Alejandro or someone on his team answers, within 24 hours.
How much does it cost?
USD 1,990 + VAT remote; from USD 7,500 on-site. Ongoing leadership from USD 3,000 a month.
What if I don't have financial statements?
That works too: seeing what you're missing is part of the job. Your accountant has almost all of it.
How do I pay?
Card, Apple Pay or Google Pay. We invoice.
What if I don't want to continue afterwards?
The report and the plan are yours. If you continue, the Assessment is credited against the first month.